When Did Athleta Stop Selling Men’s Clothes?
Athleta is a leading retailer of fitness clothing and gear for women, but did you know that at one time, they also sold clothing for men? If you’re wondering when Athleta stopped selling men’s clothing, then you’ve come to the right place.
When Did Athleta Stop Selling Men’s Clothing?
Athleta initially began selling men’s clothing in 2010, and in 2014, they officially announced the end of the men’s line. The company cited the reasons they ceased selling men’s apparel as being “due to business objectives and difficulties meeting the needs of the menswear customer.”
What Types Of Men’s Clothing Did Athleta Sell?
Athleta sold a wide selection of men’s clothing, including tops, bottoms, outerwear, and accessories. Men had the option to shop for performance gear, fashion-forward basics, and an assortment of athletic-inspired footwear.
What Is Athleta Doing Now That They Don’t Sell Men’s Clothing?
Athleta’s main focus is now on producing an even wider selection of the best activewear for women. They regularly release new collections and have a huge variety of performance and fashion pieces for women.
In addition, Athleta is committed to promoting female-led businesses and charities with their “Power of She” initiative. They regularly host events and workshops to provide resources to women around the world.
In Summary
If you’re wondering when Athleta stopped selling men’s clothing, the answer is 2014. Since then, the company has devoted all of their energy towards creating the best activewear for women and giving back to their community. Here’s a brief overview of their journey:
- Athleta began selling men’s clothing in 2010.
- They officially announced the end of the men’s line in 2014.
- Men could shop for performance gear, fashion basics, and athletic-inspired footwear.
- Athleta now focuses on creating the best activewear for women.
- They promote female-led businesses and charities with their “Power of She” initiative.
Athleta is leading the way for women in the activewear industry, and implementing meaningful initiatives that have a lasting impact.