who buys name brand mens clothes

who buys name brand mens clothes

Men’s designer clothing: Who buys these expensive garments?

Men’s designer clothing has become increasingly popular in recent years. From high-end fashion houses to luxury labels, men’s designer clothes are pricey items and difficult to obtain with ease. But who exactly is purchasing these premium garments?

Affluent Individuals

One type of buyer are affluent individuals, who tend to be the target market of brands such as Gucci, Prada, and Balmain. Oftentimes, these clients have a wealth of disposable income that allows them to indulge in the purchase of designer clothing.


Influencers often receive free clothing from their sponsored brands and are more likely to wear and promote these garments. They typically have large social media followings and often produce video content that shows off the clothing they’re wearing. Because these influencers can influence the masses, it makes sense that brands would provide them with free clothing in order to reap the benefits of advertising on a mass scale.


Hipsters tend to favour the more established brands such as A.P.C, Markus Lupfer and Acne Studios. They often seek to make a statement with the clothes they wear, and designer labels often fit the aesthetic they’re aiming for.

Fashion Lovers

Fashion lovers, who love to stay ahead of the trend and shop when the new collections arrive. They may keep up with the metamorphosing fashion industry and play around with different looks, all while ensuring that they’re wearing the latest designer wares.


In conclusion, there are various types of consumers who purchase designer menswear. From affluent individuals who have the money to splurge on these luxurious garments, to fashion lovers and hipsters who want to make a statement with their clothing, designer menswear still remains a popular choice amongst many.

If you’re looking to update your wardrobe, paying attention to the latest designer menswear trends is a great place to start.

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